Invited to speak at events across North America and Latin America, sharing insights on digital business, product marketing, and the infoproducer ecosystem.
Topics ranged from persona development and copywriting to building and scaling digital products from scratch—translating complex concepts into practical, accessible frameworks for diverse audiences.
Topics ranged from persona development and copywriting to building and scaling digital products from scratch—translating complex concepts into practical, accessible frameworks for diverse audiences.
Google Marketing Live – Panelist (US)
Led a strategic partnership between Hotmart and Google to enable automated campaign creation through a custom Google Ads API integration, later launched as Hotmart Ads.
Invited to speak at Google Marketing Live in San Francisco, presenting the integration and its impact as part of a panel focused on innovation and partnerships, showcasing the initiative to a global audience.
Led a strategic partnership between Hotmart and Google to enable automated campaign creation through a custom Google Ads API integration, later launched as Hotmart Ads.
Invited to speak at Google Marketing Live in San Francisco, presenting the integration and its impact as part of a panel focused on innovation and partnerships, showcasing the initiative to a global audience.
Hotmart Camp LATAM – Speaker
Acted as an official instructor at Hotmart Camp across Brazil and Latin America, delivering in-person sessions on copywriting and persona development.
Focused on equipping infoproducers with practical frameworks to better position their products and communicate with their audiences.
Acted as an official instructor at Hotmart Camp across Brazil and Latin America, delivering in-person sessions on copywriting and persona development.
Focused on equipping infoproducers with practical frameworks to better position their products and communicate with their audiences.
FIRE Festival – Speaker
Selected as a speaker at FIRE Festival, one of the largest digital business events in Latin America.
Presented on persona strategy at the Camp Stage, breaking down concepts, models, and real-world applications to support creators in building more effective digital businesses.
Selected as a speaker at FIRE Festival, one of the largest digital business events in Latin America.
Presented on persona strategy at the Camp Stage, breaking down concepts, models, and real-world applications to support creators in building more effective digital businesses.
Backyard Connections – Speaker (US & Canada)
Participated as a speaker in a series of intimate events across Montréal, Boston, San Francisco, and San Diego, focused on innovation and digital entrepreneurship.
Sessions introduced Hotmart and explored foundational concepts for building a digital business, with an emphasis on turning personal passions into scalable products.
Participated as a speaker in a series of intimate events across Montréal, Boston, San Francisco, and San Diego, focused on innovation and digital entrepreneurship.
Sessions introduced Hotmart and explored foundational concepts for building a digital business, with an emphasis on turning personal passions into scalable products.